Mobile Marketing Trends for 2013

If you think that mobile marketing hasn’t come into its own yet you may want to rethink your opinion. A recent survey performed by Acquity Group, a large-scale e-marketing company, shows that mobile marketing budgets for the coming year are due to be increased by over 70% of all companies that have already been involved in mobile marketing. The simple fact is that, even though there is continuing debate about increasing budgets over producing more effective campaigns, mobile marketing is at the forefront of marketing in general and mobile trends and strategies are on a marked rise across the board no matter the size nor industry of the business.